Published: 2021-01-02

Physical and mental self-concept of students of cycle I of the physical education career of the UNJFSC de Huacho

The research which aimed to determine the physical and mental self-concept of the students of the physical education career, in order to diagnose the knowledge of the future professionals about the psychic and corporamental development since within their professional activity from an early age they educate the care and maintenance of the human body and mental health. The research was developed in 30 students of which 26 correspond to the male sex and 4 to the female sex. For the determination of the physical self-concept, the Stunkard Questionnaire Instrument and the Stunkard Nine Silhouettes Scale were applied, and for the mental self-concept, the STAI Questionnaire (A / E) was composed of 20 statements with a Likert scale. From a statistical point of view, the proportions difference test was applied to determine the values corresponding to the nine figures presented by Stunkard and determined that the physical self-concept according to the criteria: the silhouette that it should have, the corresponding silhouette of its preference with the opposite sex, as seen by other people and the silhouette that represents a healthy person does not correspond to reality. Finding proportional differences in the figures and their reality. As for the mint state, the results of the statements have a proportion of 0.17 in general which indicates that the statements are between something (1) and enough (2).

Miguel Rojas Cabrera, Mariela Espinosa Visquera, Armando Cabrera Cabanillas, Jorge Luis Mejias García

6-13

The management of innovation in Cuban travel agencies

Innovation has become one of the fundamental instruments within companies that want to remain competitive in an increasingly complex and changing environment. However, many entities in the Cuban tourism sector, specifically travel agencies, have insufficient Innovation Management and their current situation is unknown. Therefore, the objective of this research is: Assess the management of innovation in general travel agencies, belonging to (OSDE) Viajes Cuba. For this, it was determined to apply in three travel agencies, one of these models of diagnosis and improvement of innovation management: Guide for the Self-evaluation of Business Innovation Management prepared by the Andalusian Center for Excellence in Management, ( 2009), The Model of the 7 Dimensions (7 D's) by Arzola & Mejías, (2007), and the merger of the model of the Center for Innovation and Business Development of the Generalitat de Catalunya (CIDEM) developed in 2002 and the procedure for the evaluation of Innovation Management proposed by the same institution in 2009. The stages corresponding to the diagnosis within these methodologies included the application of questionnaires, interviews with managers, in-depth interviews with R + D + i specialists and documentary analysis. The diagnosis and application of the Vester Matrix, the problem tree and the objectives tree, made it possible to identify the existing gaps between the ideal and current state, allowing to structure the logical framework for improvement, as well as to establish a set of indicators for planning and control in these tourist institutions..

Rebeca Olivera Elosegui , Maité Rodríguez González

14-32