1.
Saltos Cruz JG, Reyes TerĂ¡n LA, Ortiz Paredes WF, SantamarĂ­a Freire EJ. Digital marketing management model for SMEs: a study of structural equations. AP [Internet]. 2023Mar.21 [cited 2026Nov.14];5(1):163-77. Available from: https://doi.org/10.33262/ap.v5i1.344